Case Study
Gower College Swansea – Appreticeship Week
Client:
Gower College Swansea – Appreticeship Week
Scope of Work:- Google Performance Max
- Strategic search advertising
- Student recruitment
Project Summary:
The Gower College Swansea requested that we create a National Apprenticeship Week campaign live across Google Performance Max and Snapchat to encourage and generate awareness for students who wish to pursue an appreticeship or further education to sign up for the GCS Apprenticeship Fair. This campaign achieved over 400,000 impressions, efficiently capturing high-intent searchees and engaging user interested in apprenticeships. The campaign exceed KPI expectations ahead of the campaign end date, peforming exceptionally well.
View Live Project
464,903
Impressions
9,353
Clicks
1.76
%
Click-Through Rates

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