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Case Study

TEDx

Driving Ticket Sales with Organic Social

TEDx, renowned for its inspiring talks and global reach, enlisted our expertise to promote their upcoming Swansea event within the South Wales’ business community. 

Female Conference Speaker with headset
The Creative

LinkedIn Campaigns

With an impressive lineup of speakers and a range of business sponsors, TEDx Swansea needed a targeted strategy to effectively drive ticket sales and engagement from local businesses.

Focusing primarily on LinkedIn, we launched a targeted campaign to build excitement and awareness among local businesses.

TEDx Linkedin Post on mobile device
Our Results

Real Results.
Real Impact.

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Event Awareness

The campaign effectively fostered excitement within the South West’s business community.

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Stakeholder Collaboration

Seamless coordination among stakeholders led to a cohesive and powerful promotional campaign.

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Ticket Sales

The focused LinkedIn campaign significantly boosted event ticket sales, surpassing targets.

Our Strategy

Attention Making

We used a 3 step process to deliver success:

01

Crafting the Creative

Our marketing efforts began with developing a comprehensive marketing roadmap tailored for TEDx Swansea. We crafted engaging content that highlighted the event’s compelling offering, including showcasing speakers and sponsors. The creative content was designed to resonate with the business community, bringing the event’s vibrancy and potential to life.

02

Engaging the business community

Focusing primarily on LinkedIn, we launched a targeted campaign to build excitement and awareness among local businesses. We posted and promoted dynamic content that showcased the event’s value, encouraging interaction and driving ticket sales. This phase was crucial in establishing a strong connection with the business community and ensuring wide-reaching visibility.

03

Coordinating Stakeholders

Throughout the project, we coordinated with multiple stakeholders, including TEDx organisers, event sponsors, and speakers. Our team facilitated a collaborative environment where each stakeholder was informed about marketing activities, had the opportunity to contribute to the strategy, and was empowered to promote the event through their networks. This inclusive approach ensured a unified and amplified promotion effort.

Our connections

Brands our team have worked with

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    TEDx

    Drove ticket sales via social media.

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